Aldi amazes with Back-Offensive: to Respond to the request of our customers,

On his toaster, he wants no Aldi Süd in the future. Instead, the new concept is to offer customers more choice. The variety of products, however, is not

On his toaster, he wants no Aldi Süd in the future. Instead, the new concept is to offer customers more choice. Product variety, however, is not the only thing that has seen changes in the back area.

Mülheim – Whether it’s pretzels, pastries or baguettes in the case of Aldi, coming out of the baking machine, it’s used to customers. Despite this, Aldi Süd wants to separate ten years after the introduction of the popular machines. Instead, they should be gradually replaced by human-staffed back counters.

“My baking world” is the name of the new concept that Aldi Süd recently presented. Part of it is having real people make cakes in the oven. After that, the freshness of the goods comes to the fore in the sale in question. The packaging and payment process remain the same: with a handle / handle (or disposable gloves) for customers to receive their goods behind a Plexiglas disc and a paper packaging bag. Payment is made directly at the cash desk.

And the last counters aren’t the only new addition, with help from Aldi with its points-wanting customers.

Return offensive at Aldi Süd: Numbers have up to 40 products

New baking racks can come on site with up to 40 different products and give customers more choice than used baking machines. “The area of ​​bread and bakery products has developed over the past few years at Aldi Süd, an important assortment area. “My background” we respond to our customers’ desire for a wide range of bakery products, freshness is now a view in the back room, experience the goods,” says Lars Klein , deputy director of the central procurement department and is responsible for the Fresh area.

A new concept in Aldi, a discounter based on competition

Aldi Süd wants to increase sales with a background offensive. The discount giant is based on competition because in the case of Lidl, Kaufland and co. similar concepts already exist. When the service certificate of the last baking machine is not yet in sight. Aldi Süd wants to introduce its new concept step by step. “When the introduction of the roasting system will be completed in Aldi Süd branches, we cannot say at the moment,” the group’s press service announced when asked.

While only baking is discontinued in Aldi, the well-known supermarket chain could soon completely disappear from the market.

Also interesting: “This can’t be!” – The Aldi product is on fire

also read: buys a bottle of water at Aldi – but finds completely different contents

read also: New discount stores on the German market – What is offered, you get used to it

see also: Postman throws package on balcony – So Hermes never responded

Updated date: January 28, 2019, 12:00 p.m

Categories: Optical Illusion
Source: newstars.edu.vn

Leave a Comment