AT&T becomes ‘un-ISP’ of fiber internet with Hypergig plans

Taking a cue from T-Mobile’s carrier-free wireless plan, AT&T aims to bring simplicity, reliability and affordability to its new multi-gigabit home broadband plans. Along with price transparency, AT&T promises no hidden fees for its 2 Gbps and 5 Gbps faster internet plans for homes and businesses, which the carrier has dubbed Hypergig. The new “non-ISP” plans will now cover nearly 5.2 million customers in more than 70 metropolitan areas, and AT&T hopes to expand its coverage to more than 30 million customers by the end of 2025.

“Starting today, we’re rolling out simple pricing for our AT&T Fiber consumer portfolio,” AT&T said of its new ISP plans for fiber customers. “For new customers, that means no equipment fees, no annual contract, no data caps and no price increases for 12 months — just the fastest internet, plus AT&T ActiveArmor internet security, next-gen Wi-Fi and HBO Max included in our fastest plans speed at no extra cost.”

Jeff McElfresh, CEO of AT&T Communications, launches the carrier's multi-concert fiber internet announcement.Image used with permission of the copyright holder

All of AT&T’s fiber plans come with symmetrical upload speeds, which would make them ideal for creators working on large files like videos, busy executives on conference calls, and gaming and virtual reality applications.

The price transparency and unlimited data features come at a time when more Americans are working from home, in whole or in part due to the ongoing health pandemic. As more Americans embrace remote or hybrid work structures, faster speeds and the removal of data caps will be important considerations for home broadband plans. AT&T’s move to get rid of data caps could help the company attract customers from other providers, such as Comcast’s Xfinity cable service. To avoid Xfinity’s data caps, customers can choose to pay an additional fee for unlimited data usage, although Comcast temporarily suspended data caps during the pandemic to generate goodwill among customers.

AT&T announced multi-concert fiber plans.Image used with permission of the copyright holder

AT&T announced that its Fiber 2 Gig plan will cost $110 per month plus tax for home and residential customers, and its Business Fiber 2 Gig plan will be $225 per month plus tax for business customers. The faster Fiber 5 Gig plan will cost $180 per month plus taxes for home users, and businesses can expect to pay $395 per month plus taxes for Business Fiber 5 Gig. All fiber plans 1 Gbps and above come with a free Wi-Fi 6 gateway — which combines a modem and router in one unit — with no contract or lease fees, said AT&T senior vice president, broadband product management and strategy Cheryl Choy.

AT&T hasn’t included taxes in the advertised prices of its plans, but its price transparency should make it much easier for customers to understand their bills, as all applicable fees are already included in the price. Traditionally, most cable and DSL services come with a two-year contract that locks in the advertised price for the first year. The bill can jump to the new rate for the second contract year and beyond, making it more expensive for homes.

The fiber carrier said it was able to achieve speeds of up to 10 Gbps during testing under ideal lab conditions. AT&T also claimed that its fiber network has 95% reliability.

It is not clear whether AT&T will be able to offer even higher speeds of 10 Gbps to residential and business customers in the near future as part of its Hypergig ambitions. For now, AT&T has said fiber is its driving focus for home Internet, a different strategy than rivals Verizon and T-Mobile, which both offer wireless home Internet using the new 5G networks. Choy said fiber is still the fastest choice for customers today, and that’s where AT&T is focusing its resources. Additionally, all plans come with AT&T’s ActiveArmor security suite for free protection of all your connected devices at the modem level, negating the need to install different tools and software on each individual device, Choy added.

In addition to launching its Hypergig network, the company said it is also working to expand its 1 Gbps fiber footprint as well as upgrade its existing 1 Gbps fiber infrastructure to support multi-concert speeds. All AT&T plans, including today’s Hypergig 2Gbps and 5Gbps offerings, will be compatible with the Affordable Connectivity Program, which could result in savings of $30 for low-income families or up to $75 for those living in tribal areas, Choy said. . Bundle discounts will also be available to select customers who also have AT&T wireless service.

Even if you’re not a fiber subscriber, you may still be able to benefit from AT&T’s faster Hypergig speeds in other ways. Since fiber is the backbone of mobile internet, we could potentially see even faster wireless speeds in the future as a result of today’s upgrade.

To see if you qualify for AT&T’s fiber plan, you can visit att.com/fiberfast. For information on AT&T’s new faster fiber speeds, you can visit attt.com/hypergig.

AT&T also claimed to keep businesses connected to faster cable by providing service to more than 675,000 office buildings, offering more than 2.75 million business locations nationwide access to faster Internet speeds.

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Source: newstars.edu.vn

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